Brandzoo Media is an influencer marketing agency based in New Delhi running creator campaigns across Instagram, YouTube, and TikTok for D2C brands, apps, and lifestyle businesses. We focus on nano + micro + macro mix campaigns engineered for performance, not just reach.
The biggest mistake brands make with influencers is paying for followers. We pick creators based on engagement quality, audience-product fit, and historical conversion data — not vanity metrics.
You're a great fit if you're:
If any of these sound familiar, we can help:
We start with audience-product fit research — finding creators whose audience demographics, interests, and engagement patterns align with your product. Then we build a tiered campaign: nano (10K-50K) for trust + frequency, micro (50K-500K) for engagement, macro (500K+) for reach.
Every creator brief is engineered with a clear conversion goal — affiliate link, discount code, or DM-to-sales path. We negotiate usage rights upfront so winning creator content gets repurposed in your Meta Ads creative engine.
Audience-product fit analysis. Vet creators on engagement, niche relevance, past brand work.
Personalized outreach. Negotiate fees, deliverables, timelines, usage rights.
Hook-led scripts with creator's voice baked in. Avoid generic reads.
UTM links, discount codes, affiliate codes. Every conversion attributed.
Winning creators become long-term partners. Repurpose into paid ads.
We work with the best-in-class stack — battle-tested in production.
We've launched D2C products to 500K reach in 30 days, helped beauty brands hit 4.2× ROAS on creator codes, and built long-term ambassador programs for lifestyle brands.
Nano creators (10K-50K) typically charge ₹3,000-₹15,000 per reel. Micro (50K-500K) charge ₹20,000-₹2L. Macro (500K-5M) charge ₹2L-₹15L+. Pricing varies hugely by niche, engagement rate, and exclusivity terms.
We use a combination of unique discount codes, affiliate links, UTM tracking, and cross-platform attribution (Northbeam, Triple Whale). Every campaign has a clear KPI — cost per acquisition, attributed revenue, or pipeline contribution.
Both — in different ratios depending on your goal. Nano creators (10K-50K) drive better engagement and trust, ideal for products needing social proof. Macro creators (500K+) drive reach and awareness. We usually recommend a 70/20/10 nano/micro/macro mix.
From kickoff to first creator going live: 3-4 weeks. That includes shortlisting, outreach, contracts, content creation, approvals, and posting. Larger campaigns (20+ creators) take 5-6 weeks.
Yes — but only if usage rights are negotiated upfront. We include 90-day or 12-month paid usage rights in every contract. This lets you turn winning creator content into top-performing UGC ads.
Yes. We handle full creator management: shortlisting, negotiation, contracts, payment, content approvals, posting, and reporting. You approve the shortlist — we run the rest.
Free audit + custom plan within 24 hours. No obligation.